# Lifestyle Variant

Aspirational lifestyle content — luxury, travel, success, beauty, happiness.

## Theme

**Core idea**: "Living my best life"

Show a desirable lifestyle that the audience aspires to. Not about what you have, but how it feels to live this way.

## Mood

- **Confident**: Self-assured, comfortable in the moment
- **Carefree**: Effortless, relaxed, unbothered
- **Glamorous**: Polished but not over-the-top
- **Aspirational**: Achievable dream, not fantasy

**Energy**: Calm confidence, not hyperactive excitement

**Avoid**: Aggressive flexing, showing off wealth directly, looking at price tags

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## Scene Structure

### Recommended Scene Types

| Scene Type | Purpose | Timing Phase |
|------------|---------|--------------|
| Hook | Pattern interrupt, stunning visual | 0-3s |
| World building | Establish location/environment | 3-8s |
| Lifestyle moment | Show the experience | 4-8s |
| Hero shot | Main person, best light, eye contact | 8-12s |
| Closing | Resolution, walk-away, smile | 12+s |

### Scene Type Details

#### 1. Hook (Pattern Interrupt)
First scene must stop the scroll.
- Stunning view reveal
- Dramatic entrance (walking into frame)
- Outfit reveal (camera pulls back)
- Unexpected angle (looking up at tall buildings)

#### 2. World Building
Establish where we are.
- Wide establishing shot
- Environment details (pool, skyline, interior)
- Atmosphere (golden hour, city lights, ocean)

#### 3. Lifestyle Moments
The experience itself.
- Movement through space (walking, driving)
- Small pleasures (wind in hair, sun on face)
- Fashion moments (outfit in motion)
- Casual gestures (hair flip, adjusting sunglasses)

#### 4. Hero Shot
Main person in best light.
- Close-up or medium shot
- Eye contact with camera
- Confident, subtle expression
- Peak lighting moment (golden hour face)

#### 5. Closing
Resolution and loop setup.
- Walk-away shot (dramatic exit)
- Final smile to camera
- Return to opening location (for loop)
- Fade to wide/environment

---

## What Works

### Lighting
- **Golden hour** (favorite) — warm, flattering, aspirational
- **Blue hour** — city lights, dramatic
- **Bright midday** — beach, pool, outdoor energy
- **Interior warm** — luxury spaces, intimate

### Movement
- **Natural movement** > posed shots
- Walking, turning, glancing
- Wind catching fabric/hair
- Slow, graceful motion (AI renders better)

### Expression
- **Eye contact** with camera = connection
- Subtle smile > big grin
- Confident gaze > looking away
- Genuine moment > forced pose

### Composition
- **Wide → medium → close-up** progression
- Variety of shot types
- Rule of thirds
- Leading lines to subject

---

## Locations

### Classic Lifestyle Locations

**Travel/Destination**:
- Dubai skyline and architecture
- Maldives overwater bungalows
- Monaco harbor and yachts
- Santorini white buildings
- Bali rice terraces

**Urban Luxury**:
- Rooftop pools
- Penthouse interiors
- Luxury car interiors
- High-rise views
- Designer stores (exterior)

**Natural Beauty**:
- Beaches at golden hour
- Mountain overlooks
- Desert landscapes
- Ocean cliffs
- Forest clearings

**Intimate Spaces**:
- Luxury hotel rooms
- Spa environments
- Restaurant terraces
- Private jets/yachts
- Boutique interiors

---

## Example Scene Breakdown

**30-second Dubai lifestyle reel (5 scenes)**:

1. **Hook** (3s): Wide shot, Dubai skyline golden hour, woman walks into frame in flowing dress, wind catches fabric
2. **World building** (4s): Interior luxury car, sunglasses on, looking out at palm trees passing
3. **Lifestyle moment** (5s): Rooftop infinity pool edge, walking along, city behind, turns and smiles
4. **Hero shot** (4s): Close-up face, direct eye contact, confident subtle smile, golden light on face
5. **Closing** (3s): Wide shot, walks away along rooftop, dress flowing, city lights beginning to glow

**Total**: 19s content + music/editing = 25-30s final

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## Music Sync Points

For visual-only lifestyle content, music is crucial.

**Suggested sync**:
- Beat drop at hook (scene 1)
- Rhythm settles for world building (scene 2)
- Energy builds through lifestyle (scene 3)
- Peak/crescendo at hero shot (scene 4)
- Resolution/fade at closing (scene 5)

---

## Brief Questions (Variant-Specific)

When gathering requirements, ask:

1. **What lifestyle/vibe do you want to show?**
   - Luxury travel? Daily glamour? Success story?

2. **Locations (real or desired)**
   - Specific places or general vibes?

3. **Key visual moments**
   - What must absolutely be in the video?

4. **Music/mood reference**
   - Link to song or describe the vibe

5. **What to avoid**
   - Anything that doesn't fit their brand
